In order for a church to effectively serve their local body of believers, they must know their church reach — the area in which most of their members are concentrated. Here are some ways to define and map your reach area.
Mark MacDonald breaks down the different color models and how they are best used for your church website. This is helpful for anyone handling church media and branding, as it shows which model pairs best with each medium.
In a modern, digital age, many churches are wondering if it is worth maintaining and distributing physical bulletins each week. Communication expert Mark MacDonald offers tips on how to produce a helpful printed bulletin.
Today, effective communication for pastors and churches extends beyond the pulpit to online platforms.
Your church website content needs to be compelling for your members as well as potential visitors. Making it engaging, informative, and welcoming is crucial for connecting with your community.
In our ever-changing world, where attention is scarce and choices are abundant, church rebranding has become more critical than ever. But where to start?
In our noisy world where there are lots of choices to make, with many places of decision, the church needs to be clear about options and very specific with direction.
Elections have consequences for the community and your congregation. Therefore, our churches need to contribute prayerful guidance leading up to elections but with cautionary communication fences.
