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Report highlights openness to faith among Americans who reject God

"What if I told you that tens of millions of Americans who currently reject God are actually open to believing in Him — under the right conditions?" George Barna writes.
  • April 21, 2025
  • The Baptist Paper
  • Church Life, Featured, Latest News
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Report highlights openness to faith among Americans who reject God

A surprising openness to faith among Americans who currently reject God has been shared in a new report from George Barna, director of research at the Cultural Research Center at Arizona Christian University.

RELATED: Check out more research stories on faith and culture from George Barna. 

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The American Worldview Inventory 2025, titled “Millions Admit They Could Be Persuaded That God Exists — Under the Right Conditions,” finds that one-third of doubters are “completely open” to belief if approached with a credible, personal explanation, Barna shared in a released statement.

Spiritually restless America

An additional 38% “might be open”— totaling over 50 million spiritually restless Americans.

Shockingly, 40% of those who reject God still identify as Christians, the report said. Many attend church or read the Bible, Barna noted, yet deny the God they engage with. Most rejections of spiritual authority, he said, occur before age 22, highlighting the critical role of early worldview development.

Learn more.


EDITOR’S NOTE — This report was compiled by The Baptist Paper, with reporting from George Barna, director of research at the Cultural Research Center at Arizona Christian University.

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