Skip to content
  • The Alabama Baptist
  • The Baptist Paper
  • The Alabama Baptist
  • The Baptist Paper
  • Log In
  • Subscribe
  • Renew
  • Donate
  • The Alabama Baptist
  • The Baptist Paper
  • The Alabama Baptist
  • The Baptist Paper
  • Log In
  • Subscribe
  • Renew
  • Donate
The Baptist Paper
The Baptist Paper
  • SBC 2025
  • Latest News
  • Trending
  • Your state news
  • Classifieds
  • SBC 2025
  • Latest News
  • Trending
  • Your state news
  • Classifieds

Ready for fall? 5 late-summer church communication tips

  • August 2, 2022
  • Mark MacDonald
  • Church Life, Featured, Latest News
assorted-color hot air balloons during daytime
(Unsplash.com photo)

Ready for fall? 5 late-summer church communication tips

Looking for some late-summer church communication strategy ideas? We’re in August now, and fall anticipation is upon us. So let’s use this time to get your church communication ready!

Here are 5 church communication strategy ideas to do now!

Get to know the congregation better. You can’t go wrong learning about members. Talk with them to truly understand their needs, concerns, and goals. Create (or correct) research about large church groups that represent growing demographic groups in your community. What do they need from your church? Are you delivering them in your communication? Is there anything that can be eliminated?

Focus on their social media. Discover your church’s social media influencers by searching for their feeds.

What are they posting about?

Do they follow church channels? Why? Why not?

Then ask them how the church can improve engagement and content. Do they think you have enough engaging content?

Is there too much promotional content? What’s a successful rhythm for your content?

Identify potential volunteers. By talking with members about communication improvements, it’ll help discover talented people that you need for a highly-effective communication team.

Organize a meeting with them to talk about what can be done. Share goals and request help.

Be on the lookout for photographers, videographers, writers, editors and designers who’d love to join your ministry.

Be mindful, though, of those earning a living doing what you’re requesting. They may not want to give it to the church for free, so ask them if they’ll offer a discount for regular, ongoing work.

Talk with ministry leaders. Talk to the leadership who are running the ministries.

Share what you’re discovering about members. Encourage the leaders and show interest in what they’re doing. Ask questions to hear how they’re meeting needs of their groups.

Share how you’re trying to help them; as well as, enable their ministry. Find out what they’re prioritizing and how you can assist!

Simplify your website. Effective summer church communication strategy is about simplification! And since your website is critical to the church’s digital communication, calm it down.

Ensure it’s well-organized and obvious (only 6–7 main menu items). That each page has short, scannable content: not a lot of paragraphs, 3–4 links to other pages, bullet-points with answers, and call-to-actions along the way. Are there enough pictures that extend the page’s story?

How about staff pictures? Do they look up-to-date? Is there an easy way to contact someone in charge of various ministries?

Make sure your website is ready to lead people this fall from watching online services into an in-person community!


EDITOR’S NOTE — Mark MacDonald is communication pastor, speaker, consultant, bestselling author, church branding strategist for BeKnownforSomething.com and executive director of the Center for Church Communication.

Share with others:

Facebook
X/Twitter
LinkedIn
Email
Facebook
Twitter
LinkedIn
Email

Latest News

  • Mississippi News June 19, 2025
    Mississippi News June 19, 2025
    June 19, 2025/
    0 Comments
  • Lawsuit against Dave Ramsey’s company moving forward
    Lawsuit against Dave Ramsey’s company moving forward
    June 19, 2025/
    0 Comments
  • Mother in Somalia loses husband, home for following Christ
    Mother in Somalia loses husband, home for following Christ
    June 19, 2025/
    0 Comments

Sign up for the Highlights

Get all latest content delivered to your email a few times a month.
Email is required Email is not valid
Thanks for your subscription.
Failed to subscribe, please contact admin.

Related Posts

Lawsuit against Dave Ramsey’s company moving forward

At issue is a “righteous living” policy at Lampo, better known as Ramsey Solutions, which requires employees to abide by Christian values. Those values, Ramsey’s company has argued, include banning intercourse outside of marriage.

Mother in Somalia loses husband, home for following Christ

A mother of three children in Somalia is struggling to survive after her Muslim relatives drove her from their home and threatened to kill her for accepting Christ, she said.

First person: 15 questions for a six-month spiritual checkup

If you haven’t done a spiritual self-reflection yet this year, I encourage you to review the questions in this post to look at your life at an even deeper level. 

Supreme Court upholds TN law banning transgender hormone therapies for minors

The U.S. Supreme Court ruled 6-3 on June 18 in favor of a Tennessee law banning medical treatments and procedures, including puberty blockers, for transgender adolescents seeking gender transition.

Want to receive news highlights throughout the week? Sign up here!

Email is required Email is not valid
Thanks for your subscription.
Failed to subscribe, please contact admin.

About

  • Our Story
  • Our Team
  • Our Partners
  • Advertise and Promote
  • Classifieds
  • Contact us
  • Our Story
  • Our Team
  • Our Partners
  • Advertise and Promote
  • Classifieds
  • Contact us

Explore

  • State-specific news
  • Archive
  • Opinion pieces
  • Sunday School lessons
  • Persecuted Church
  • Podcasts
  • Videos
  • State-specific news
  • Archive
  • Opinion pieces
  • Sunday School lessons
  • Persecuted Church
  • Podcasts
  • Videos

Submissions

  • Story suggestions
  • Your Voice/Letter to the Editor
  • Photos / Videos
  • Corrections/other
  • Submission Policy
  • Story suggestions
  • Your Voice/Letter to the Editor
  • Photos / Videos
  • Corrections/other
  • Submission Policy

Subscribe

  • Subscribe
  • Renew subscription
  • Gift a subscription
  • Start a new member subscription
  • Start a new group subscription
  • Start a new subscription at the group rate
  • Hosted Church
  • Manage your group
  • Manage your account
  • Request free trial
  • Subscribe
  • Renew subscription
  • Gift a subscription
  • Start a new member subscription
  • Start a new group subscription
  • Start a new subscription at the group rate
  • Hosted Church
  • Manage your group
  • Manage your account
  • Request free trial
The Baptist Paper
Address:
3310 Independence Dr.
Birmingham, AL 35209
Copyright © 2025 TAB Media Group
  • Privacy/Terms of Use
  • Help
  • FAQ
  • Privacy/Terms of Use
  • Help
  • FAQ

Email:
news@thebaptistpaper.org

About

  • Our Team
  • Advertise and Promote
  • Classifieds
  • Donate
  • Photo Galleries
  • Contact us
  • Hosted Church
  • Our Team
  • Advertise and Promote
  • Classifieds
  • Donate
  • Photo Galleries
  • Contact us
  • Hosted Church

Explore

  • Latest News
  • Trending
  • Your State News
  • Persecuted Church
  • Editorials
  • Opinions
  • Podcasts
  • Videos
  • Archive
  • Submit your news
  • Latest News
  • Trending
  • Your State News
  • Persecuted Church
  • Editorials
  • Opinions
  • Podcasts
  • Videos
  • Archive
  • Submit your news

Subscribe

  • Manage your group
  • Manage your account
  • Subscribe
  • Start a new subscription at the group rate
  • Manage your group
  • Manage your account
  • Subscribe
  • Start a new subscription at the group rate

Log Out?

Lost your password?

Log In

Lost your password?

Log in

Become a part of our community!
Forgot your password? Get help
Privacy/Terms of Use

Reset password

Recover your password
A password reset link will be e-mailed to you.
Privacy/Terms of Use
Back to
Login
×
Close Panel